SPECIALTIES

Complex, unique, and revolutionary products require additional effort to sell. Lawless Marketing works with you to identify, distill, convey, and promote your product's greatest value. First we make the message CLEAR so it is easy to understand, then we dig deep to communicate the value in a way that is CLEVER. Our understanding of the product and the market helps us make sure it is COMPELLING to the audiences that matter most to you.

 

PRODUCT

LAUNCHES

  • Go to Market Strategy

  • Content Marketing

  • Awareness & Lead Generation

  • Sales Materials

  • Tradeshows and Special Events (Booths, Promotions, Signage)

  • Public Relations

  • Social Media Strategy

BRAND DEVELOPMENT

  • Identity & Naming

  • Logo Development (color theory, Gestalt theory, propositional density)

  • Look & Feel

  • Brand Book & Video

  • Messaging & Voice Development

  • Brand Extension or Invigoration

CREATIVE SERVICES

  • Design for: Print Collateral; Websites; Digital Assets

  • Video Production: Sizzle Loops, Brand Videos, Tradeshow Videos, Trailers

  • Copywriting: Editorial Voice and Content for Social Media, Websites, Sales, Packaging

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