Need a marketing boost or a fractional CMO as you return to business in the #newnormal2020? I was honored recently to work with the senior team at innovators SpringboardVR on their multifaceted marketing initiatives. CEO and co-founder Brad Scoggin noted: "If you need to add marketing strategy and creativity to your company to augment your team or jumpstart your marketing efforts, I highly recommend Lawless Marketing." Thank YOU! #opentowork #amusement #VR #virtualreality #l

Kid-friendly free-roam #vr from SPREE Interactive launches. All ages can explore Mars in this novel execution of #virtualreality edutainment. 10 players at a time, so the throughput is key. Perfect for a #trampolinepark or #familyentertainment center. #amusement #lbe #lbevr #fec https://blooloop.com/news/spree-interactive-mission-to-mars-vr/

I wrote a piece in the #amusement industry trade journal RePlay Magazine on marketing in the new world order. It's not GAME OVER, but even established #lbe businesses reopening may need to think like startups to survive. Appealing to guests' psychology, digging deeper into your data, and thinking about the emotional impact your products deliver can make all the difference. Thanks Key Snodgress. #LBEVR #vr #attractions #attractionmarketing #virtualreality #fec #trampolinepark

I had the great opportunity this week to join Bob Cooney for an interview segment on his new multichannel show Being Virtual. Eric Schwartzman and I talked about marketing and communications during crisis, including some thoughts on what to and what not to say now. Thanks Bob! #marketing #crisiscomms #virtualreality #vr #lbe #amusement #lbevr #lbvr https://www.youtube.com/watch?v=hEc2mbLZk5w&feature=youtu.be&has_verified=1

Coming in March, home #vr and #vrarcade players converge in a #pistolwhip #virtualreality #esports tournament with $10K in prizes.

On the show floor at #iaapa2019, Family Entertainment Group, LLC bought the first TRANSFORMERS: VR BATTLE ARENA from Minority Media. This one is going to Kalahari Resorts & Conventions in the Poconos. Just the first step in democratizing blockbuster brands in #lbevr. Need an new anchor for an #fec? Looking transform your #amusement location with competitive #pvp #virtualreality? FEG Buys First VR Battle Arena

Are you in the business of location-based #vr? Did you know that the #amusementexpo International has a dedicated, growing focus on #lbevr? For the 3rd year there are numerous opportunities for manufacturers to reach out-of-home buyers through exhibiting, speaking on standing-room-only panels, and sponsoring events and sessions. Let’s go - March 9-11 in New Orleans! AMUSEMENT EXPO INTERNATIONAL’S 2020 VR SUMMIT ANNOUNCED